Business Coaching & Business Plans | Get Serious Business Plans
Kia ora, ko Petrina Clark tōku ingoa. He uri ahau nō Ngāpuhi.
I’m Petrina, a business coach, Business plan-nerd, and your go-to for turning big ideas into clear, workable business plans. I support start-ups and small businesses to grow with confidence, clarity, and a plan that makes sense in real life.
No stress. Just solid support.
Experience where it counts!
I get it…
Alongside my coaching mahi, I am also a business owner. I founded Awhi Mai Creations in 2020, a te reo Māori greeting card business built from the ground up.
We can do it!
In 2025, Awhi Mai Creations was honoured with the Te Manu Atatū Business Award in the Retail category an acknowledgement I am deeply proud of, reflecting both the kaupapa and the mahi behind the brand.
On a personal level…
I live in Whanganui with my partner and our two dogs, and I am a proud parent to three adult children and my moko.
Our Mission
To support start-up and small business owners to build clear, practical, and fundable business plans through personalised coaching, trusted guidance, and real-world insight empowering them to grow with confidence and purpose.
Our Vision
A future where business owners are equipped with clarity, capability, and confidence to build sustainable businesses that reflect their values, strengthen communities, and create long-term success.
Our Values
My work is grounded in integrity, respect, and trust. We value clear communication, confidentiality, and practical support that genuinely helps people move forward. Every business journey is treated with care, recognising that behind each idea is a person, a whānau, and a goal worth backing.
We believe in empowering business owners with clarity, confidence, and the tools they need to grow sustainably—at a pace that aligns with their values, capacity, and aspirations.